The New Online Currency – Turning Browsers into Buyers

SPOILER ALERT – This is not a blog about bit coins or other alternative crypto-currency!  Rather, I want to talk about the currency that your business can start profiting from now. The currency I’m referring to is – Content and Connections. Let’s face it, the way to do business in this new economy has changed…

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11 Essential Ingredients Every Blog Post Needs [Infographic]

  We absolutely LOVE the folks at Copyblogger. They are a continued source of inspiration for content marketing tips & training for bloggers, storytellers, copywriters, and entrepreneurs. We had to share their latest and greatest tip sheet on writing blog posts. If your company or brand writes online content, then you owe it to your…

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Welcome Parker – WordPress 3.8

We’re pretty excited to learn about the latest version of WordPress. It’s got a new sleeker and modern design with clean typography that makes using the Dashboard on different devices a lot easier to navigate and work with. The color schemes may not seem like a big deal but believe me, when you work on…

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Why the Dragonfly? – Social Media for Social Good

It started with a story within a book. The DragonFly Effect is the holy grail  guide for how individuals, small businesses, organizations, and companies can use social media to propel social change.  It’s a revolutionary book that shows how everyday people, like you and me, can harness the power of Social Media to CHANGE the…

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Thanks to the man in 10B

The nice thing about being in the business of Social Media is, well, being social!  It’s great to interact with your online community but it’s just as important to connect with folks offline, you know in the REAL world. We have all been on plane rides where you  sit right next to someone for hours…

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Batkid to the Rescue!

We just can’t stand it! We love this story so much we want to share it with everyone we know – and even those we don’t! Miles is 5 years old. When Miles was 18 months old he was diagnosed with leukemia. After completing his last rounds of chemotherapy treatments, he was granted a wish…

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Relationships first. Selling second.

Relationship marketing is based on the idea that emphasizes customer retention and satisfaction, rather than a dominant focus on sales transactions. That’s a fancy way of what could easier be said as – “Don’t try to sell instead try to help.” We love this altruistic approach to marketing. Seth Godin, best selling author, entrepreneur, and…

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How to embed Facebook posts into your WordPress site.

WOW! Combining your WordPress.com web site with your Facebook posts just got a whole lot simpler with the new embed feature. Content creating just got a HUGE bonus track thanks to this new feature! We’ll quickly show you how you can embed your Facebook posts directly into your WordPress posts/pages. First, check if the post…

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